The new campaign designed by Mountain Dew is all about the people.
In 2007 Dewmocracy offered fans the chance to vote in a new flavor of Mountain Dew;
the result- Mountain Dew: Voltage.
This time around, fans voted on everything from the flavors, the colors, the names and even the advertising.



18 May




1:56 am on May 31st, 2010
[...] summer and even the mountain dew is changing color. It’s the one time of the year that you could pull off a black watch with a lime green bezel [...]
10:08 pm on June 18th, 2010
[...] CHECK OUT THE THE NEWEST DEWS FOR DEWMOCRACY 2010-CLICK HERE [...]